International Film Festival Rotterdam (IFFR)
Each year, the International Film Festival Rotterdam (IFFR) pushes the boundaries of cinema through its Art Directions programme, a pioneering initiative that merges installations, immersive media, and live performances to create an unforgettable artistic experience. This dynamic segment of the festival transforms Rotterdam into a vibrant hub of innovation, where cutting-edge audiovisual storytelling meets interactive and physical art forms.
By integrating multisensory experiences and groundbreaking exhibition design, Art Directions challenges conventional filmmaking, offering visitors an engaging way to experience cinema beyond the screen. From site-specific installations to virtual and augmented reality exhibits, the programme showcases visionary artists who explore the limits of visual and interactive storytelling.
For years, we have played a crucial role in the technical production, AV setup, and exhibition design of numerous installations at IFFR. Our expertise ensures that every project runs seamlessly, from initial construction to final execution, allowing artists to present their work with precision and impact.
With a deep understanding of multimedia installations, we specialize in delivering custom AV solutions, including immersive projection mapping, large-scale soundscapes, and interactive displays. Whether it’s a complex audiovisual setup or a bespoke exhibition design, our team ensures that every installation is optimized for maximum engagement and technical excellence.
Our collaboration with IFFR goes beyond logistics—we are committed to pushing the boundaries of film, technology, and contemporary art. From intricate digital exhibits to immersive 360-degree environments, we help transform creative concepts into fully realized, high-impact experiences.
For art enthusiasts, filmmakers, and festival-goers, the Art Directions programme is an unmissable opportunity to explore the evolution of cinema through cutting-edge production, innovative AV setup, and world-class exhibition design. As one of the world’s most forward-thinking film festivals, IFFR continues to pioneer new ways of storytelling, blending traditional and emerging media to create truly immersive and thought-provoking experiences.
Click here for more information about IFFR.
Credits: Jonas Kraft
Credits: Jan De Groen
Credits: Jonas Kraft
Credits: Jan De Groen
Credits: Jonas Kraft
Credits: Jonas Kraft
Credits: Anne Reitsma
Credits: Jonas Kraft
Credits: Jonas Kraft
Credits: Anne Reitsma